MADISON, Wis. — State Senator Kelda Roys has formally launched her campaign to become Wisconsin’s next governor, joining a growing field in the Democratic primary for the open seat.
Roys currently represents Wisconsin’s 26th Senate District, based in Madison. Prior to that, she served two terms in the Wisconsin State Assembly (2009–2013) and outside the legislature, she is a mom, attorney and a small business owner.
“With everything on the line, Wisconsin needs a Governor who’s been training for this moment her whole career and knows how to deliver,” says Democrat Kelda Roys in the video launching her campaign for Governor, “We can’t afford to wait. No matter who you are or where you’re from, you deserve the freedom to thrive right now: the best public schools for every child, quality, affordable health care for every Wisconsinite, good jobs that don’t just pay the bills but help you build the future you want. I’m fighting alongside you for our Wisconsin – and together, we’re going to win.”
Lt. Gov. Sara Rodriguez and Milwaukee County Executive David Crowley have also officially declared their candidacies for the Democratic primary in the 2026 Wisconsin governor’s race.
On the Republican side, the declared candidates so far are Washington County Executive Josh Schoemann, 43, and Bill Berrien, 56, a business owner from suburban Milwaukee.




